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Less ‘Racism’ in Sony PSP Viral Marketing Ads July 11, 2006

Posted by C.A.R.D in advertising, Advertsing, Corporations, Marketing, PSP, Racism, Racist, Sony, viral advertising.
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The Sony ads that some people called racist have been toned down. It would appear that Sony did a good job of using ‘racism’ for the purpose of massive viral marketing considering how much press these ads got.

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