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Less ‘Racism’ in Sony PSP Viral Marketing Ads July 11, 2006

Posted by C.A.R.D in advertising, Advertsing, Corporations, Marketing, PSP, Racism, Racist, Sony, viral advertising.

The Sony ads that some people called racist have been toned down. It would appear that Sony did a good job of using ‘racism’ for the purpose of massive viral marketing considering how much press these ads got.

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